Offers and coupons
Give shoppers a reason to buy more with offers and coupons
Create automatic offers and coupon codes for your website, apps and POS. Choose what customers get, who qualifies, when it runs and how often it can be used.
- Free items and bundle prices
- Cart discounts and free delivery
- Shared and unique coupon codes
- Rules by store, customer and payment
Free forever plan · No credit card required
Coupon
20% off up to ₹200
On orders above ₹999 · till 26 Oct
Your cart
4 items- Subtotal
- ₹1,980
- Total
- ₹1,980₹1,780
What you get
Every kind of deal a store runs
Offers apply in the cart on their own. Coupons apply when the customer enters a code. Both follow your rules.
Free or discounted items
Buy two, get one free, or get the second at a discount. Works on products, brands, categories or tagged products.
Bundle prices
A fixed price for a quantity, such as three packs for ₹499, or a discount once the basket has enough of a product.
Cart-value offers
Spend above an amount and get money off the cart, a product at a discount or free delivery.
Coupon codes
One shared code for a campaign, or a batch of unique single-use codes for partners and mailers.
Rules for who qualifies
Minimum order, new customers, a segment or tag, chosen stores, delivery or pickup, and payment method.
Cashback to the wallet
Give the discount as cashback, credited to the store wallet when the order completes and reversed if it is cancelled.
Offers and coupons in detail
Offer types
Offers that match how your customers buy
Pick an offer type and it applies in the cart without a code. The discount can be a percentage, a flat amount, a fixed price or free.
- Buy one item, get another free or discounted
- A fixed price for a quantity of a product
- Spend more for a cart discount or free delivery
- Aim it at a product, brand, category or tag
Free item
Buy 2 tea, get 1 free
Cart value
₹150 off above ₹1,499
Percentage off
15% off on dairy
Flat price
Atta 10 kg at ₹449
Coupons
Codes for campaigns, partners and first orders
Create a reusable code for a campaign, or unique codes that each work once. Then see how each coupon was used.
- Unique codes in batches of up to 50,000
- Limit a coupon to certain days, delivery slots, or app and website
- A minimum order value and a cap on the discount
- Coupon analytics by channel and payment method
Uses
1,284
Order value
₹6.2L
Customers
1,102
Eligibility and limits
Decide who gets the offer, and how often
Every offer and coupon carries its own rules, checked at checkout. A discount meant for new customers in two stores stays that way.
- New customers, a segment or a customer tag
- Chosen stores, and delivery or pickup orders
- Online payment or cash on delivery only
- A total usage limit and a limit per customer
Coupon
20% off up to ₹200
On orders above ₹999 · till 26 Oct
Coupon
₹100 off your first order
New customers · min ₹499
Offer and coupon questions, answered
Quick answers to what retailers ask most. Can't find yours? Ask our team.
Free forever plan · No credit card required
What kinds of offers can I run?
A free or discounted item when customers buy another, a fixed price for a quantity, discounts across selected products, cart discounts above a set value, free or discounted delivery above a cart value, and discounts on a brand, category or tag. Discounts can be a percentage, flat amount, fixed price, free, or cashback to the store wallet.
What is the difference between an offer and a coupon?
An offer applies on its own when the cart qualifies. A coupon applies when the customer enters a code. An offer can also carry a code, shared or unique, if you want it to apply only for customers who have one.
Can I limit who uses an offer?
Yes. Set a minimum order value, or limit it to new customers, a customer segment or tag, certain stores, delivery or pickup orders, or online payment or cash on delivery. Add a total usage limit and a limit per customer.
Can I schedule an offer in advance?
Yes. Every offer and coupon has a start and end date and time. Coupons can also be limited to certain days of the week or delivery slots.
Do offers apply in my store as well as online?
Yes. Zopping POS prices the cart with the same offers when offers are on for the store, and takes one coupon per sale. An offer can also be limited to in-store orders.
Can offers be combined?
Each offer can be marked as stackable or not. Offers that set a fixed price cannot be stacked.
How do I see whether a coupon worked?
Coupon analytics shows total uses, unique customers, the discount given and the order value, split by channel and payment method, with usage day by day. Each offer shows how many times it has been redeemed against its limit.
Plan your next sale in Zopping
Tell us the offers you run today. We will show you how they are set up in Zopping, from rules to checkout.